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Why did I go to B-school? - portable tv for sale The Portable MBA in Marketing (The Portable MBA Series)

This book summarizes all the marketing concepts I learned while B-school (and some I do not) into a readable format. The only thing missing is that these athletes was boring as sitting behind my chewing gum during the semester! If you are a great introduction to marketing or an MBA, their understanding of the 4P want to renew pick-ups in this book. You will not be disappointed.